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Marketing research / Alvin C. Burns, Ronald F. Bush.
by Burns, Alvin C | Bush, Ronald F. Edition: 5th ed.Material type:  Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, 2006Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.83 BU MA.
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Marketing research : an applied orientation / Naresh K. Malhotra
by Malhotra, Naresh K. Edition: 6th ed.Material type: Book; Format:
regular print
Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2010Availability: Items available for loan: University of Wollongong in Dubai (2). Location(s): Main Collection 658.83 MA MA.
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Marketing management / Philip Kotler ... [et al.]
by Kotler, Philip | Keller, Kevin Lane | Hassan, Salah | Baalbaki, Imad | Shamma, Hamed. Edition: Arab world ed.Material type: Book Publisher: Harlow : Pearson Education, c2012Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Main Collection 658.8 KO MA.
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Marketing research / Alvin C. Burns, Ronald F. Bush, Nilanjana Sinha
by Burns, Alvin C | Bush, Ronald F | Sinha, Nilanjana. Edition: 7th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2014Availability: Items available for loan: University of Wollongong in Dubai (4). Location(s): Main Collection 658.83 BU MA.
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Basic marketing research / Naresh K. Malhotra.
by Malhotra, Naresh K. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Harlow : Pearson Education Limited, c2014Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.83 MA BA.
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Essentials of marketing / Dr. Frances Brassington, Dr. Stephen Pettitt
by Brassington, Frances | Pettitt, Stephen. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Harlow : Pearson, c2013Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.8 BR ES.
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Cutting-edge marketing analytics : real world cases and data sets for hands on learning / Rajkumar Venkatesan, Paul Farris, Ronald T. Wilcox
by Venkatesan, Rajkumar | Farris, Paul | Wilcox, Ronald T. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, New Jersey : Pearson Education, c2015Availability: No items available Checked out (1).
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Basic marketing research : integration of social media / Naresh K. Malhotra
by Malhotra, Naresh K. Edition: 4th ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, c2012Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): PHD Shelf 658.83 MA BA.
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Marketing metrics : the manager's guide to measuring marketing performance Neil T. Bendle, Paul W. Farris, Phillip E. Pfeifer and David J. Reibstein.
by Bendle, Neil T | Farris, Paul W | Pfeifer, Phillip E | Reibstein, David J. Edition: 3rd ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River (N.J.) : Pearson Education, c2016Other title: Manager's guide to measuring marketing performance.Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (3). Checked out (1). Location(s): Tardis 658.83 BE MA.
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Essentials of marketing research : a hands-on orientation Naresh K. Malhotra
by Malhotra, Naresh K. Edition: Global edition Publisher: Boston : Pearson, c2015Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (2). Checked out (1). Location(s): Main Collection 658.83 MA ES.
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Marketing research : an applied orientation Naresh K. Malhotra
by Malhotra, Naresh K. Edition: 7th ed.Material type: Book Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, c2019Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): Main Collection 658.83 MA MA.
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Marketing metrics : the manager's guide to measuring marketing performance Neil T. Bendle, Paul W. Farris, Phillip E. Pfeifer and David J. Reibstein.
by Bendle, Neil T | Farris, Paul W | Pfeifer, Phillip E | Reibstein, David J. Edition: 4th ed.Material type: Book Publisher: Upper Saddle River (N.J.) : Pearson Education, c2020Other title: Manager's guide to measuring marketing performance.Online access: Ebook Availability: Items available for loan: University of Wollongong in Dubai (1). Location(s): eBook 658.83 BE MA.
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